Hey!
I’m Lily Xiong

Welcome, beautiful!

I’m here to flip the script on conventional beauty standards by defining beauty through collaboration and education. We’ll work together to design a look tailored to your life, focusing on creating sustainable beauty habits that work for you. Let’s refine your natural style and build the confidence you deserve, both in my chair and at home.

Learn More About Me

Honor your authentic self through collaborative care.

Bringing seven years of West Coast expertise to the Carolina coast, I collaborate with you to create a polished, lived-in aesthetic that prioritizes sustainability. By thoughtfully pairing your individual lifestyle with your unique hair and skin canvas, we work together to build a routine to ensure you feel beautiful and confident every single day.

Feeling beautiful isn't always easy.
It takes practice with the right intention and education. My journey began in Northern California, where I cultivated a passion for purposeful beauty. Now based in Wilmington, North Carolina, I combine that signature style with care that respects your unique canvas and personal investment level. True beauty care means curating exactly what works for you. By teaching you the technical "why" behind your routines, we transform your dream look from a fleeting salon moment into a manageable reality that fits your life.

The Hair Experience

Back view of a woman with long wavy hair that has blonde highlights, wearing a black T-shirt and a plaid shirt tied around her waist, standing against a plain white wall.
Side view of a woman with long, wavy hair that is dark brown at the roots and transitions to lighter brown with subtle highlights toward the ends, wearing a black shirt, standing against a plain white background.
Back view of a woman with long, wavy, brown and blonde highlighted hair, wearing a white top and light-colored jeans, standing against a plain white wall.

Lived-In Color & Structural Design
Focused on hair health and the natural movement of your hair. We prioritize long-term sustainability, tailoring every tone and cut to beautifully complement your skin tone and features. Utilizing a blend of multiple techniques, we craft a customized look that evolves beautifully between appointments.

Explore The Hair Experience

The Makeup Experience

A woman with tattoos using a handheld fan on a woman's forehead.
A woman with tattoos is applying lipstick to a young girl during a public event, with Marine staff and other people in the background.

Skin-Focused & Radiant Artistry
Focused on enhancing rather than masking. We prioritize a healthy, glowing complexion with lightweight techniques designed to highlight your best features while staying entirely true to your authentic style.

Explore The Makeup Experience